OMD FWD 19.02.18
Hello and welcome to my first, and the penultimate February, FWD. Facebook have dominated the headlines over the last week following a user-privacy ruling in Germany which they followed up with a marketing push of an in-app VPN under the banner “Protect” and rounded off with a bold PR offensive in response to their inclusion in recent US investigations. Never a dull moment!
- Something to consider while you’re wrangling your weekly reports: someone made a 3D game engine in Microsoft Excel using nothing but formulas.
- New Google Trends. With added real-time. Catch the wave.
- With ePrivacy set to follow hot on the heels of GDPR major German publishing groups and non-publisher partners are looking to login collectives to protect advertising revenue.
- Announced last June last Thursday was the day that Chrome starts removing ads from sites that do not follow the Better Ads Standards. Here’s how it works.
- A study around the speed of modern technology the findings of which put decades old offerings well ahead. Yes, it’s ugly, but worth the read for the trip down memory lane alone.
- The Amazon That You Don’t See (That Google And Facebook Are Watching).
- Aggregated and anonymised. A cautionary tale about open data.
- With most manufacturers focusing on better hardware and title exclusivity in the never-ending console arms race Nintendo does the most Nintendo thing ever debuting a combination of cardboard, rubber bands, IKEA-esque DIY, and augmented reality titled LABO.
- Quite a few people are building a new internet. No, seriously.
- $2 million in treasure yet to be found. Here’s a link to the map and clues. Have at it.
- If I could ask you to read one thing this week: No one’s coming. It’s up to us.