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OMD FWD 11.06.18

Robert Foster

Hello and welcome to this week’s action-packed edition of OMD FWD.

This FIFA World Cup begins this week, and with up to four matches per day it’s the greatest time to be alive!  We can expect plenty of drama, prima donna tantrums and hopefully some great goals along the way.  But as well as World Cup-related items, other features this week include iOS 12 predictions, Facebook’s musical personalisation update and the tricky question of placing brand purpose within marketing.

HEADLINES

INSIGHTS

COOL

DEEP READS