TWiD 350

This Week in Digital: w/c December 12th     

What’s happened this week

• There is a new twitter focused more on multimedia sharing and discovery, a bit like…
• Stumble Upon who re-branded with a new focus on brands and mobile.
• The ‘Le Web’ conference in Paris saw the announcement of the UK government Global Entrepreneurs Network, a virtual UK Silicon Valley.

What we have learned:

• Google have bought more than 1 company per week this year spending over $14bn.
• 49% of people claim to watch more television due to a connected Smart TV . Social TV is a big part of that story.
• Flipboard is installed on one in ten iPads around the world (it has now come to the iPhone).

Cool stuff

• *PlayStation are taking projection mapping indoors in 3 amazing films.
• Cool ways in which augmented reality is developing new capabilities.
• VW are one of the first brands in the UK to implement a product ontology to make their web site far more intuitive and drive search.

Where to find more:

• How the Facebook Open Graph is changing news. Ever more a serendipitous experience linked to non-news behaviours.
• New learnings on Digital Marketing from McKinsey, the number one issue is translating data into useful customer insights.
• Three Social Thunderstorms a fascinating talk from Forrester CEO George Colony on what apps, social and the cloud mean for enterprise.